Last Friday, we met Alexandre “Dach” Dachary, ZeratoR’s right arm, to talk about his duties, how they manage events and his vision of the market!
You can follow him here: Twitter
We are not in the same situation. We are here to entertain. So yes, entertainment has a price, like an internet without ads or research article in the press, and people have to accept to pay because of the high-quality content. We mustn’t force people to pay every time. People donate way esasier when it comes from them anyway. You have to put some barriers.
D: I think that as long as you can compete against other players, e-sport is relevant. I’m not shocked, as long as it’s well organized, with good rules and people like it. Plus we have to take profit from the Fortnite phenomenon since currently, France is a leader in this game. French influencers boosted the title. Of course, battle royal is a fashion, initiated by H1Z1 and PUBG, but e-sport on Fortnite is relevant. The only difficulty was more on PUBG which has a more passive gameplay, where Fortnite is more nervous, dynamic and enjoyable, so it’s better for e-sport. It’s easier to cast, to get entertained. And it’s free! So the tournament at the LES won’t be the last one I guess!
K: Very nice! Do you want to add something?
D: I’m pretty curious to know where we are heading. I’ll discover the Dojo E-sport, created by Olivier Morin, showrunner of the Canal E-sport Club, and it’s community space designed for lectures, workshops etc. to discuss about the trends of the industry, and we will especially talk about the relationship between influencers and game editors, the interest of e-sport on TV and the possibility to see video games as an Olympic discipline. These are tough subjects to discuss where opinions diverge a lot. For example, I don’t want to see video games in the Olympics as far as I’m concerned. But to debate about having an international competition, countries against countries, especially for video games is attracting.
There will be people from the association France E-sport, created with Axelle Lemaire, we start talking about video games in the political world so some people start seeing opportunities and want to enter the market, so many things can happen! We must be proactive and support the development of the industry.
K: And on the other hand, it’s reassuring because we note how much the industry has changed, that it’s, no longer designed only for geeks in their room, now we are talking about stars, from streamers to pro-players and all the ecosystem has changed, which is crazy!
D: I think we are still geeks, but we became bankable. So people won’t be mean to us. I want to see where it leads us. If it could be a harmonious development of the industry, it would be awesome, especially in terms of job creation, but we can still face the defaults of every business where the people with the money will lock everything, prioritize themselves. The evolution of the market will depend a lot on this. We must stay focus because everything is happening in front of us without us knowing. Many things will change until 2020 so let’s stay focused!
K: Thank you so much for this interview, it was nice of you and thank you for all your answers. See you at the LES!
D: Thank you see you soon!